Smartphone maker Vivo on Thursday announced its entry into the premium smartphone segment with the new X-series in India.
Vivo will manufacture the new X-series of smartphones at the company’s Greater Noida facility.
The Chinese smartphone maker will launch X50 and X50 Pro smartphones that will feature professional-grade camera technology. The camera-centric X-series will address the evolving needs of photography enthusiasts.
The smartphone brand has adopted a new Smart Retail model to enable business continuity for its pan-India retail network.