Smartphone giant Apple has slashed the price of its iPhone 6s and 6s Plus for the Indian market. The prices have been reduced by up to 16 percent from the launch price.
The price of the iPhone 6s 16 GB model, which was launched at Rs 62,000 on October 16, has dropped by 11-16 percent and is now available for Rs 52,000 and Rs 55,000, according to ET.
All three variants have witnessed the price cut – 16 GB, 64 GB and 128 GB — of both models.
Apple introduced the iPhone 6s and 6s Plus at Rs 62,000-Rs 92,000, about Rs 8,000-Rs 9,500 more than launch prices of the previous iPhone. The models were Rs 14,000-Rs 16,000 costlier than those available in the US.
The price cut is expected to be company’s move to regain the demand for its devices in the October-to-December quarter, which has proved to be company’s strongest quarter in terms of sales.
Previously the Apple iPhone 5s prices were slashed, now available for Rs 24,999, which is almost half the launch price.
To recall, the iPhone 6s and 6s Plus comes with the 64-bit A9 processor which was faster and saves more power.
The iPhone 6S Plus comes with a 5.5 inch LED backlit IPS LCD display with 1080*1920 pixel resolution. Both phones use the innovative 3D touch technology, which can register the amount of pressure exerted on the screen, allowing users to perform two functions at the same time.
It also comes with the M9 motion co-processor embedded to give more accurate readings about the user’s daily activity.
The new phones come with an enhanced 12-megapixel rear camera with auto-focus. The rear camera can also take 4K resolution videos, which can capture more details in eight million pixels.