Flipkart Digiflip Pro ET701 review: Best tablet under Rs 4,000?

If I talk about Flipkart’s first tablet –the Digiflip Pro XT712, it received a good response from Indian customers. So, the Indian e-commerce giant added five new devices to the series in August 2014. All the five tablets were launched in partnership with Intel as the devices are powered by Intel processors.

Today, we are going to review the Flipkart Digiflip Pro ET701, the cheapest device of the new series.

Pro ET701

So let’s start off with the design. Flipkart has made the tablet in such a way that its primary use would be in portrait mode. After looking at it once, anyone would understand that the Flipkart Digiflip Pro ET701, priced at Rs 3,999, is made of plastic. It has a uni-body design (that is no removable back cover and battery). It is available in Grey, White, Blue and Red colors. It weighs 273g and is 9.1mm thin.

We have the grey one here, so you can see that the back has a rough texture similar to that of leather but hey don’t forget plastic. One thing that looks nice on the ET701 is the shiny silver band running through the edges of the tablet. If kept at a distance, the tablet looks metal and I wish it was.

Pro ET701

On the front is the 7-inch display. We will talk about this part later on. The bezels are huge, especially at the top and bottom, but typing is alright. It would have been perfect if Flipkart had cut-off some un-necessary portions of the bezels.

Above the display is a 0.3MP front camera.

On the left side is the MicroSD card slot which is expandable up to 32GB.

On the right, you can spot the usual power/lock/unlock button and the volume controllers below it. I don’t know why I forget the location of these buttons when I try to use this tablet.

Pro ET701

On the top, there is a microUSB port, a 3.5mm headphone jack and a tiny hole which should be the built-in microphone.

At the back sits the 2MP primary camera, the Digiflip Pro logo at the middle and the Intel Inside trademark logo at the bottom.

That was all about the design. Now let’s come to the display part.

You would not expect this. The Flipkart Digiflip Pro ET701 has one of the best display’s I have seen in budget tablets. It doesn’t attract fingerprints that much but it loves scratches and attracts lot of them. The screen is bright and vivid and even the viewing angles are perfect. But with the 1024 x 600 resolution, the tiny pixels are still visible. But whatever it is, I love the display clarity.

ET701 has on-screen buttons and they feel alright in both portrait and landscape mode.

Flipkart’s Digiflip Pro ET701 runs on Android 4.2.2 and Flipkart has assured Android 4.4 KitKat update soon. There is no change major change from Flipkart in terms of the user interface; you get the same stock Android look with all the usual stuff which I think needs no explanation.

Pre-installed apps include Flipkart, Myntra and Flipkart eBooks. You can also connect to 3G networks via a dongle even though the tablet doesn’t support calling. A lot of people ask if the tablet supports OTG connectivity, yes it works well.

One thing I didn’t like is that when you drag open the drawer from the right side, the Wi-Fi and Bluetooth options could not be turned on or off from there itself. When you click anyone of them, it takes you to the settings menu of the respective feature.

Pro ET701

Talking about the performance, the tablet has a dual-core 1.2 GHz Intel Atom Processor (Z2520) along with 1GB of RAM. I don’t consider these specs low for a budget device under Rs 4,000. I have been using this device for a month now and I did play some heavy games including Asphalt 8, Dead Trigger 2, and Amazing Spiderman 2 and didn’t experience lags but faced some when I played Asphalt 8 at the maximum graphics.

One thing I noticed is that when you press the unlock/power button to unlock the device, the tablet takes two-three seconds to turn on. I don’t know the exact reason of this issue, but hope Flipkart will do something about it.

Out of the 8GB internal memory, only 4.49GB is user-available which is enough for basic tasks and intermediate gaming. The ET701 scored 4,499 points in the Quadrant Standard benchmarks, 17,290 points in the AnTuTu benchmark which is just below the Lenovo K900 smartphone with 21,000 points and finally, the tablet scored entry level points in GFX Bench.

Now, it’s the turn off the camera. As I spoke earlier, the Flipkart Digiflip Pro ET701 sports a 2MP rear and 0.3MP front camera. The cameras don’t support HDR mode and the auto-focus/touch-focus feature. Both the sensors showed poor response when I took pictures and videos using them but in 2014, I don’t expect better quality from a device at this price. Low-light pictures were awful and the device doesn’t even have a flash. So, there is nothing much to talk about the camera but it does come with the usual white balance features.

Talking of the battery, the Digiflip Pro ET701 is fueled by a 2800mAh battery which lasts for approximately 8 hours of normal usage. It took around 45 minutes to charge the tablet from 2% to 100%.

Pro ET701

So, that’s it! This was my review of the Flipkart Digiflip Pro ET701. So, if you saw the title of this article, you would understand that I was making sure that this tablet is the best under Rs 4,000. Today, there are not many brands who sell tablets under this price range. You could get devices from DataWind, Champion and more brands whose name most of you wouldn’t even heard of. I am not saying that the popularity of the brands decide the quality of the products. But if we compare the specs of other tablets under this range with ours, the Flipkart Digiflip Pro ET701 wins and yes, it is the best tablet under Rs 4,000.

Anand B


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