Jumbo Dubai and Flipkart to launch YotaPhone in India

Jumbo Electronics and Flipkart have partnered to launch the world’s first dual-screen smartphone YotaPhone. Jumbo is the exclusive distributor of Yota Devices.

The premium Android smartphone sports a liquid crystal display on one side and an electronic paper display on the other. It will go on sale on 17 October, 2014 on Flipkart, at a retail price of Rs 23,499.

By including a second screen that uses electronic paper display (EPD) technology, users have access to the information they want and need on a continual basis without having to wake up their phone.

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The technology also preserves smartphone battery power. In reading mode, YotaPhone has 7-10 times the battery life of other smartphones.

YotaPhone was developed based on findings that the typical smartphone user activates their smartphone more than 150 times a day, to check for messages or information they need or want that may be hidden behind their phone’s black screen.

The company realized that electronic paper display (EPD) technology could make information available and visible without draining battery life and began working with E Ink to adapt their proprietary technology for a dual-screen smartphone.

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YotaPhone is the first smartphone to use Corning’s Gorilla 3 shaped glass. E Ink had to adapt its technology for a 4.3” screen, and OEM Hi-P of Singapore worked with YotaPhone’s hardware engineering team to develop a special chassis to house YotaPhone’s six antennas on the outer rim.

“Our flagship device, the YotaPhone, stemmed out of a curiosity to add another layer to the smartphone experience. The concept has been well-received the world over, and we look forward to giving consumers in India a taste of innovation that is at the core of our philosophy,” said Sawan.




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