HTC ropes in Robinson Cano as North American brand ambassador

Smartphone vendor HTC has appointed Robinson Cano, six-time MLB All-Star and Seattle Mariners 2nd baseman, as the North American ambassador for the struggling brand.

Cano’s dedication to sportsmanship and mentorship were defining factors in HTC naming him a North American ambassador for the brand.

Erin McGee, VP of Marketing for HTC Americas, said: “Robbie’s leadership on and off the field aligns seamlessly with HTC’s core values and we are excited about his contributions over the next few years.”

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In addition to establishing himself as a prominent member of the Seattle community in the past year, Cano continues to build his RC22 Foundation to serve underprivileged youth worldwide.

HTC recognizes and supports Cano’s dedication to RC22 Dream School, a planned Montessori school and community education center in Cano’s home country of the Dominican Republic funded by the RC22 Foundation.

editor@gizmolead.com

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