Yahoo unveils new email app on 18th birthday

Yahoo in pact with Celltick

Yahoo in pact with Celltick
You would no longer need a password to access your Yahoo mail account thanks to a new update called Yahoo Account Key, the company has announced in a blog post.

Instead of the traditional password punched in at sign-in, the app will use what’s called the Yahoo Account Key feature.

Account Key uses push notifications to provide a faster way to sign into email using your mobile device.

“Passwords are difficult to remember and secondary sign-in verification is inconvenient and confusing,” said Dylan Casey, vice president of product management at Yahoo. “Earlier this year we launched on-demand passwords using an SMS code. We’re now taking a major leap towards a password-free future with the launch of Yahoo Account Key, which uses push notifications to give users simple and secure access using their mobile device.”

Once a user has linked the Yahoo account with the smartphone app, they will receive a push notification upon trying to sign in on the web. The user just has to verify or deny the access on the phone.

“Passwords are usually simple to hack and easy to forget. Account Key streamlines the sign-in process with a secure, elegant and easy-to-use interface that makes access as easy as tapping a button,” the company said in a statement on Thursday.

“It’s also more secure than a traditional password because once you activate Account Key – even if someone gets access to your account info – they can’t sign in,” it emphasised.

The app has been fully redesigned, Yahoo said, to make it “fast and responsive”.

Yahoo introduced the changes as it turned 18 this month.

The new Yahoo Mail app is available in the Apple App Store as well as Google Play to all global users now.