Android smartphones reached 1 bn in 2014 shipments

Strategy Analytics today said Android shipped more than 1 billion units  in 2014 — accounting for 81 percent of smartphones — rising from 0.8 billion units in 2013.

Global smartphone shipments grew 30 percent to 1.3 billion units in 2014.

Linda Sui, director at Strategy Analytics, said: “Emerging markets, such as China and Indonesia, drove the industry’s growth last year and they will continue to do so through 2015.”

Global Smartphone Operating System Shipments and Marketshare in Q4 2014
Android has become the first ever smartphone operating system to ship more than 1 billion units in a single year.

Apple iOS shipped 192.7 million smartphones worldwide in 2014, capturing 15 percent share. Apple iPhone 6 and 6 Plus models have re-energized Apple’s growth and their bigger-screen designs have gained traction among wealthy mobile consumers.

Microsoft shipped 38.8 million smartphones for 3 percent market share in 2014. Microsoft’s Windows platform dominates PCs, but it continues to struggle in smartphones.

Microsoft lacks multiple major hardware partners to build its smartphones, while Microsoft’s retail presence in important countries like China remains tiny.

editor@gizmolead.com

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