Chinese smartphone vendor Gionee Smartphones announced the launch of Elife E7 and Elife E7 mini in India targeting both 3G and 4G subscribers.
The price of Gionee Elife E7 is Rs 29,999 for 32 GB, and Rs 26,999 for 16 GB model.
Elife E7 will be available in two models — for 3G and 4G subscribers.
Gionee also announced the global debut of Elife E7 mini in India. This is the mini version of Elife E7.
The company claims that Gionee Elife E7 is the best camera Android phone in the world with enhanced lens and image sensor.
Available in black, white, blue, pink, green, yellow and orange color in India, Gionee Elife E7 has a 16 MP rear camera and an 8 MP front camera.
Company officials claim that the camera features of the latest smartphone from Gionee is much better than Apple, Samsung, Sony, LG, etc. Its large lens is based on professional Largan M8 lens solution.
It comes with Gorilla Glass which is 20 times more scratch resistance than regular classes and twice as durable as the second generation of Gorilla Glass. The sensitive Elife E7 touch screen is responsive to gloves, wet hands, and keys to ensure photographers can take pictures in any weather and any situation.
Other specifications of Elife E7 include 13.9 cm (5.5 Inch) FHD (JDI) Display with 1920 x 1080 and 401 PPI, 2GB RAM with 16 GB model, 3GB RAM with 32 GB model, no external memory slot, 2500 mAh battery, Android 4.2, etc.
Elife E7 comes with built in 12 Levels of Auto Beauty feature to ensure that the user will always look flawless in every picture. An innovative SR Auto – Intelligent Scene Recognition Function also eliminates the hassle of changing the settings every time as it automatically changes the settings to automatic, portrait, Micro, night, night portrait, backlight, backlight portrait.
Elife E7 runs on the Qualcomm Snapdragon 800 processor featuring a 2.2GHz quad Krait CPU, designed for 3D gaming, faster processing and a professional photo shooting experience. Android based operating system AMIGO 2.0 is another value addition from this smartphone vendor.
Gionee has achieved around two percent market share in India since its official launch nine months ago. The Chinese phone vendor is trying to take on Samsung and Micromax in the smartphone space. It is trying to become the number one smartphone vendor in India in the next five years.