Chinese mobile phone major ZTE announced the launch of its Blade Q smartphones — Blade Q, Blade Q Mini and Blade Q Maxi — in a bid to increase market share. During the third quarter of 2013, Huawei and Lenovo, two Chinese rivals, strengthened their smartphone market share – are ahead of ZTE now.
All these phones — under the ZTE Blade Q brand — are on Android 4.2 Jelly Bean operating system. The new smartphones are Wi-Fi enabled.
The company claims that its previous Blade products achieved tremendous success in Europe. Its earlier Blade range includes ZTE Blade III, ZTE Blade III Pro, ZTE Blade V and ZTE Blade G — available in 23 countries in Europe.
AO Wen, general manager of ZTE Handset European Operation Office, said Blade handsets redefine value for money in the smartphone market.
The main difference among these three phones is the screen size.
ZTE Blade Q Mini is a compact smartphone with a screen size of 4-inch.
ZTE Blade Q comes with 4.5-inch screen.
As the name suggests, the larger smartphone is the ZTE Blade Q Maxi featuring 5-inch screen.
Interestingly, all devices feature a dual-core 1.3 GHz dual core MTK processor, 1GB RAM, 4GB ROM, internal memory and 21 MB/s HSPA+ connectivity.
5 MP camera with auto-focus and flash, and a panoramic shooting mode to capture the perfect picture is also common with the entire range.
The 5 MP camera was common for its previous successful series such as ZTE Blade III, ZTE Blade V and ZTE Blade G.
The mobile phone company has also opted for three different batteries. Blade Q Mini has 1500 mAh battery. 1800 mAh Lithium-Ion battery is powering Blade Q, while Blade Q Maxi sports 2000 mAh battery for long hours.