Lenovo leads Asia Pacific PC market in Q3 2014, ahead of Dell, HP and ASUS

Lenovo is leading the Asia Pacific (excluding Japan) PC market in Q3 2014, ahead of Dell, HP, Acer and ASUS.

The Chinese PC brand retained the top spot with high sequential double-digit growth in most of the markets in the Asia Pacific region including China and India, market research agency IDC said.

In China, Lenovo pushed volumes. in India, Lenovo experienced strong consumer demand.

Dell retained the second spot backed by entry-level growth in some key emerging markets like India and Vietnam.

ASUS came close to its Taiwanese rival Acer. The vendors benefited from PC markets such as Philippines, Vietnam, Thailand, and Taiwan due to their entry-level notebooks.

IDC did not share specific PC market share of these big brands. Also, IDC did not mention about HP’s PC market growth.


PC market growth in Asia Pacific

IDC today said the Asia Pacific (excluding Japan) PC market increased 8 percent from last quarter and declined 5 percent year-on-year in Q3 2014 to 26.6 million units.

Consumer PC market in China and India contributed to the sequential growth. In India, positive consumer sentiment after the Lok Sabha elections resulted in high retail walk-ins; while vendors in China pushed volumes in spite of a poor sell-out.

Indonesia, Malaysia, and Thailand experienced double-digit annual declines, while other countries like Vietnam did well, said IDC.

XP migration helped boost commercial PC spending earlier this year.

Handoko Andi, research manager for Client Devices Research at IDC Asia Pacific, said: “But in recent quarters, we have seen Microsoft add a lot to the entry-level segment by launching the Windows 8.1 with Bing program. This program has helped consumers buy licensed OS PC in many countries in the region.”

Anand B


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