Jolla set to enter India, smartphone race heats up

After Xiaomi from China and Obi Mobiles from Singapore, it is now the turn of Finnish company Jolla to enter India by partnering with Snapdeal.

Jolla features independent operating system Sailfish, which is based on Meego and was last found in Nokia N9. The smartphone will be available in India from November onwards.


The smartphone, which comes with a 4.5 inch display, will be powered by 1.4 GHz Qualcomm Snapdragon dual-core processor. The device has 16 GB storage capacity, which can be expanded through mciro SD card. Jolla device comes with 2100 mAh battery and features an 8 MP rear camera with LED flash and a 2 MP front camera.

Newbies in Indian Market

India has become a hotspot for smartphone manufacturers as the country has witnessed the entry of Xiaomi from China and Obi Mobiles from Singapore. Besides, Asus has also launched its Zenphone in India recently.

The market, which is dominated by Samsung and followed by Micromax, would see some changes with the entry of new players, as Xiaomi has a record of having grabbed the market shares of Apple in China whereas Obi Mobiles and Asus are offering tough competition to the companies that offer mobile phones under Rs 20000 categories.

Mi3 is a 5-inch smartphone with HD 1080 IPS display. Powered by 2.3 GHz Qualcomm Snapdragon 800 AB processor, the Android-smartphone offers an enhanced 3G connectivity up to 42Mbps. The device comes with a 13 MP rear with dual LED flash and a 3050 mAh battery. The company has also announced its plan to set up 35 service centers across the country.

Obi Mobiles comes with a 12.7 cm HD IPS screen; the device is powered by Media Tek 1.7 Octa Core processor and Android KitKat 4.4 operating system. The company has also set up 95 service centers across the country.

Meanwhile Asus has launched its Zenfone series in India offering competition in budget, mid-range and costly segments. Asus claimed that as many as 40,000 units have already been sold within 4 days of its entry to Indian market.

China-based OPPO entered Indian market in 2014 with N1, a 5.9 inch smartphone with a 206-degree rotating camera and rear touch panel. OPPO had also introduced Find 7 and Find 7A to India recently. Besides, the company is also planning to set up around 200 service centers in India.

The recent influx of foreign companies proved that the road ahead is not smooth for established player like Samsung and Indian companies like Micromax, Karbonn and others.


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