Smartphone maker HTC has joined hands with Under Armour to bring out a range of connected health and fitness products and services.
The announcement was made at CES 2015.
HTC is designing a series of products to work seamlessly with UA Record, the newest addition to Under Armour Connected Fitness, a health and fitness network.
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Peter Chou, CEO of HTC, said: “By joining forces with Under Armour, one of today’s most exciting and ambitious leaders in empowering athletes, we will provide consumers with a range of connected health and fitness products and services that no other brand can match.”
Under Armour’s designers, sports scientists and athletes are working with HTC’s Connected Products business unit, as well as its design and engineering teams, to ensure the shared efforts will meet the highest expectations of athletes everywhere.
UA Record is the newest addition to the health and fitness network in the world, which includes the suite of MapMyFitness applications including MapMyRun and MapMyRide with over 31 million members.