Zopo launches Speed 7 smartphone priced at Rs 12,999

Zopo smartphone launch in India

Zopo smartphone launch in India

Zopo on Wednesday launched a new smartphone — the Speed 7 — priced at Rs 12,999. The phone, which is 4G LTE compliant, comes with a 64-bit octa-core processor, 3GB RAM and 16 GB internal memory.

The phone also comes with Android Lollipop at the base with the Z user interface on top. Speed 7 features 5.0-inch frameless screen. It comes with a 13.2 MP camera.

“We are looking to sell at least a million units by the end of the year. All our phones are 4G compliant and will give us an edge as a new entrant in the already crowded market,” said Kevin Xu, the CEO of Zopo Mobile.

Xu said Zopo would consider manufacturing in India only after it sees the sales volume going up.

The company also said that it was looking to make India as one of its primary markets. “We are looking at 30 percent contribution from India to our global smartphone revenue,” Xu added.

“Chinese smartphone brands have been enjoying a 97 percent year-on-year share of the market (second quarter 2015) and we wish to tap this ripe consumer base with the best of our products,” he said.

Zopo was the first brand to bring glass-free 3D smartphones in China.

ZOPO will be selling Speed 7 handsets in India exclusively through Snapdeal, an e-commerce company.

Image caption: Left To Right: Sanjeev Bhatia, founder and chairman, Adcom and Kelvin Xu, CEO of Zopo

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