According to recent analysis by Gartner, the worldwide shipments of devices (PCs, tablets, ultramobiles and mobile phones) are expected to reach 2.5 billion units in 2015, a 1.5 percent increase from 2014 and down from the previous quarter’s forecast of 2.8 percent growth.
The only market that continues to show growth is the mobile phone market where, in contrast, prices continue to fall.
The emerging markets are driving the smartphone market upward, with China leading the way.
The global PC shipment market is expected to total 300 million units in 2015, a decline of 4.5 percent year on year. PC vendors are increasingly reducing their inventory levels — by at least 5 percent until the end of 2015 — as a way to minimize pricing exposure in the channel.
“The release of Windows 10 on 29th July will contribute to a slowing professional demand for mobile PCs and premium ultramobiles in 2015, as lifetimes extend by three months. However, as suppliers and buyers adjust to new prices, Windows 10 could boost replacements during 2016.” said Atwal
The tablets and clamshells segment is also on pace to contract in 2015. Ultramobile shipments are estimated to total 214 million units in 2015, a decline of 5.3 percent year on year. Tablets will account for 207 million units, a decline of 5.9 percent from 2014.
“We also expect the tablet market to reach a penetration close to 50 percent of households in mature markets by 2016, which is soon,” said Roberta Cozza, research director at Gartner.