At the Mobile World Congress (MWC) 2014, LG will demo LG G Pro 2, G2 mini, L3 series 2G phones – which were already announced.
In 2013, LG introduced devices such as the G2, Nexus 5 and G Flex.
“As far as smartphones have come in recent years, we should not lose sight of the fact that less than a quarter of the world’s consumers are smartphone users. That’s why our product lineup in 2014 will include devices with a unique user experience that appeal to a wider spectrum of consumers,” said Jong-seok Park, president and CEO of the LG Electronics Mobile Communications Company.
GizmoLead.com earlier reported that LG does not have any big announcements at the MWC 2014. Today’s press release reflects our earlier report.
It is believed that Samsung, rival of LG, will launch Samsung S5 smartphone at MWC 2014. Today, Samsung launched two smart watches Galaxy Gear 2 and Gear 2 Neo, dumping Android OS platform.
Nokia is also not planning any major launches at the MWC 2014.
Besides the recently launched smartphones, LG will focus on UX features like Knock Code which was announced in the G Pro 2.
LG today Knock Code will be a core offering on a wide range of LG global smartphones as part of the company’s strategy to offer a consistent and unique user experience.
Knock Code offers better security. Knock Code can be entered on any part of the display. More LG smartphones will also receive Knock Code firmware updates as well.
According to Gartner, LG increased its smartphone market share to 4.8 percent in 2013 from 3.8 percent in 2012. The lack of new and innovative devices in its fold will be good news for its rivals.
Gartner on 13 February 2014 said it expects smartphones to continue to drive overall sales in 2014 and an increasing number of manufacturers will realign their portfolios to focus on the low-cost smartphone sector.
Sales of high-end smartphones will slow as increasing sales of low- and mid-price smartphones in high-growth emerging markets will shift the product mix to lower-end devices. This will lead to a decline in average selling price and a slowdown in revenue growth.