Android OS captures 79% share in 2013, says Strategy Analytics

Android Kitkat

Android OS has captured 79 percent share of all smartphones shipped worldwide in 2013 and extended its lead over Apple, Microsoft and other rivals, said Strategy Analytics.

Earlier, Strategy Analytics said that global smartphone shipments grew 41 percent annually to reach 990 million units in 2013.

Global smartphone shipment growth decreased slightly from 43 percent in 2012 to 41 percent in 2013, due to high penetration in some major markets like the United States.

Android shipped a record 781.2 million smartphones worldwide for 79 percent market share in 2013.

Android Kitkat

Android shipped four times more smartphones than Apple and Microsoft combined.

However, Android’s annual growth rate slowed to 62 percent in 2013, its lowest level in the platform’s history.

Strategy Analytics expects Android’s growth to slow further in 2014 due to market saturation, and rivals like Microsoft or Firefox will start eat into Android share.

Apple iOS grew 13 percent annually and shipped 153.4 million smartphones worldwide for 15 percent market share.

Microsoft shipped 35.7 million units worldwide to capture 4 percent market share in 2013.

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