BBM has been downloaded by 10 million Android and iPhone users – all downloads were in one day, BlackBerry said on Tuesday.
BBM is available for free in the App Store and Google Play for immediate download.
BBM rose through the rankings on the App Store to be the number one free app in more than 75 countries in the first 24 hours, including the US, Canada, the UK, Indonesia and most of the Middle East.
User ratings in both the App Store and Google Play are overwhelmingly positive, earning BBM 60,000 five-star reviews on Google Play from about 87,000 reviews.
BBM has more than 60 million monthly active customers, with more than 51 million people using BBM an average of 90 minutes per day. BBM customers collectively send and receive more than 10 billion messages each day, nearly twice as many messages per user per day as compared to other mobile messaging apps. Almost half of BBM messages are read within 20 seconds of being received; indicating how truly engaged BBM customers are.