HOOQ online video streaming service to hit India soon

HOOQ launch in India

HOOQ, an online video streaming and downloading service from Singtel, Sony Pictures Television and Warner Bros. Entertainment, will land in India next week.

Recently, the company said that the video entertainment service will soon launch in Thailand and India, extending its reach to over 1.4 billion users in the region.

The company is announcing its India plans at a press meet in Delhi.

HOOQ, a regional video-on-demand subscription service, delivers Hollywood blockbusters and local programs to customers anytime, anywhere by enabling them to stream and download their shows on their device or platform of choice.

HOOQ will start off by rolling out progressively in the Singtel Group’s Asian footprint, including the Philippines, Indonesia, India and Thailand.

HOOQ launch in India

The service will offer customers a variety of programs ranging from blockbusters such as Spider-Man andHarry Potter to TV favourites such as Friends and Gossip Girl. Customers can also look forward to an extensive selection of Indian, Chinese, Thai, Filipino, Indonesian, Korean and Japanese movies and TV series.

Singtel provides market access with its customer base of over half a billion mobile customers. HOOQ will use the Singtel Group’s billing capabilities, a crucial enabler in developing markets where credit card ownership is limited.

Recently, HOOQ has selected Quickplay’s managed services to operate the largest subscription based OTT service in Asia, leveraging Quickplay’s virtual head-end, cloud economics and decade of experience in providing complex, multiscreen services for leading providers such as AT&T, Bell, and Verizon.

HOOQ viewers across Asia will enjoy personalized experiences across all devices, platforms, mobile and Wi-Fi networks.

Quickplay will deliver the hosted premium OTT video solution, providing the largest library of multi-language content in Asia. The solution initially includes the secure streaming of over 10,000 movies and TV series of encoded and optimized Video-on-Demand (VOD) content and adaptive streaming.

Anand B
[email protected]